Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic marketing company, reveals a broadened SEO service for cosmetic surgeons, focusing on on-line presence, client interaction, and practice growth. In her previous duty as VP of Biddable Media Daga focused on the advertising of health and wellness & health brand names via all lifecycle stages: starting from medical test recruitment projects, via the pre-launch market-shaping, launch and promotional stage, finishing with patent expiration and advertising and marketing sunsetting.

One of things Martin delights in most concerning his function is the possibility to research and understand the subtleties of both established and brand-new markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.

It was these very early examinations that drove Underscore's focus on information driven programs and ROI measurement, an essential differentiation in the market. She thinks Underscore is the model for exactly how media and advertising and marketing firms should, and will, develop in the future.

While at Underscore, she invested 3 years educating Search Engine Advertising and marketing at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they determined just how to map Nielsen information to Yahoo's audience base and confirm out ROI from digital media to retail purchase.