Citadel, a cosmetic Fortress Surgeon Digital Marketing digital advertising and marketing firm, reveals an expanded SEO service for cosmetic surgeons, focusing on online presence, patient engagement, and practice development. Lauren's focus on ROI and interest for discovering the critical details that transform campaigns from great to fantastic consist of developing a grand scale multivariate test structure utilizing fractional factorial evaluation for comprehending ROI capacity in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and creating an estimate approach for forecasting ROI prior to media financial investment.

A 25-year veteran in the healthcare advertising and marketing space, Tracey began her occupation as an agency account individual for a variety of pharma brand names and later spearheaded the marketing effort to launch a first-of-its kind portal in the eyewear and eyecare area.

He leads a team of media strategy, media preparation, media buying and media execution experts that collaboratively make sure that campaign objectives are accomplished in order to make best use of roi and engagements. Lauren's occupation in digital and media began in the 90's, equally as digital became a practical advertising channel.

While at Underscore, she spent three years teaching Internet search engine Advertising at the WSE University in Krakow. One of her faves memories of operating at Underscore was years back, when they identified how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail purchase.