Citadel, a doctor digital marketing firm, introduces an increased SEO solution for plastic surgeons, focusing on on-line presence, individual engagement, and method development. In her previous function as VP of Biddable Media Daga specialized in the marketing of wellness & wellness brands with all lifecycle phases: starting from medical trial recruitment projects, with the pre-launch market-shaping, launch and advertising stage, ending with patent expiry and advertising and marketing sunsetting.

A 25-year veteran in the healthcare marketing and advertising area, Tracey began her profession as a firm account individual for a variety of pharma brand names and later on spearheaded the marketing effort to introduce a first-of-its kind site in the eyewear and eyecare space.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental distinction in the sector. She believes Underscore is the design for just how media and advertising companies should, and will, advance in the future.

While at Underscore, she invested 3 years showing Search Engine Advertising and marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years earlier, when they figured out how to map Nielsen data to Yahoo's target market base and verify out ROI from Fortress surgeon digital marketing media to retail purchase.