Citadel, a cosmetic Fortress Surgeon Digital Marketing electronic advertising and marketing agency, announces an expanded search engine optimization solution for cosmetic surgeons, concentrating on on-line visibility, person involvement, and technique growth. Lauren's focus on ROI and passion for locating the essential information that transform projects from great to wonderful consist of developing a grand range multivariate test structure using fractional factorial analysis for understanding ROI possibility in electronic media across Pfizer Rx brand names within the Pfizer for Living profile, and creating a forecast strategy for predicting ROI prior to media investment.

A 25-year expert in the medical care marketing and advertising area, Tracey started her profession as a firm account individual for a range of pharma brands and later headed the advertising effort to introduce a first-of-its kind website in the glasses and eyecare space.

He leads a group of media technique, media preparation, media purchasing and media implementation professionals who collaboratively make certain that campaign objectives are accomplished in order to maximize involvements and ROI. Lauren's profession in electronic and media started in the 90's, equally as digital ended up being a feasible advertising network.

While at Underscore, she invested 3 years showing Internet search engine Advertising at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they found out how to map Nielsen information to Yahoo's target market base and verify out ROI from digital media to retail purchase.