Citadel, a doctor digital marketing agency, introduces an increased SEO solution for cosmetic surgeons, concentrating on on-line visibility, client involvement, and technique growth. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of health and wellness & wellness brand names with all lifecycle stages: starting from scientific test employment projects, with the pre-launch market-shaping, launch and marketing stage, finishing with license expiration and advertising sunsetting.

A 25-year expert in the healthcare marketing and advertising room, Tracey began her career as a company account person for a range of pharma brand names and later led the advertising initiative to introduce a first-of-its kind site in the glasses and eyecare room.

It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the sector. She believes Underscore is the design for how media and advertising and marketing agencies should, and will, develop in the future.

While at Underscore, she invested three years instructing Online search engine Advertising and marketing at the WSE College in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they found out exactly how to map Nielsen information to Yahoo's audience base and verify out ROI from Fortress Surgeon Digital Marketing media to retail acquisition.